Two groups were instrumental in the birth of this product: the ever-rising chemically treated population coupled with the coarse, curly, wooly, and wild. Both were vocal about what they insisted was a gap in our conditioner range - Seaweed Conditioner was too light; Deeep Treatment too intensive for daily use - thus Super Rich Conditioner was born as a mid-weight companion to Gentle Shampoo.

Sarah Jessica Parker won't have sex in any city without us. See if you can spot Bb. products in Carrie Bradshaw's bathroom (they're in SJP's too).

Key Ingredients
Cetearyl Alcohol: Lubrication, moisture retention
Cetrimonium Chloride: Combability, elasticity, softness, static reduction
Dimethicone: Gloss, smoothness